The Amatour Branding a Trailblazer

Designing a unified look for a visionary golf tour was truly epic. With The Amatour’s huge aspirations to bring professional standard experiences to amateurs, the brand needed to engage and excite golfers on first contact.

Appealing to a younger audience through stunning stand out assets was key in delivering a premium brand and sports experience for the modern era. Complete with a microsite that drove over 5,000 sign-ups in just 10 hours, we brought the feel of big time sports events to amateur golfers, users, and fans across all platforms.

Designing for designers